Domain Names

Purchase your domain name with Virtua-Interactive. We are able to register .com, .com.au, .net, .info, .ws, .net.au, .tv, .org, .name and .biz domains for your company.

Before you choose your domain name, please be sure to read the following article:

Choosing The Right Domain Name

The Domain name or URL (Uniform Resource Locator) is your trademark on the Internet. It is your unique identity in the world of cyberspace. Therefore, choosing the right domain name should not only be a mere formality but a strategic exercise on your part for extracting maximum benefit from your website address. Here are some tips that’ll guide you towards choosing just the right domain name for your website:

1. If your website is targeted towards national or local marketplace, it makes sense to have the cctld (Country-Code Top Level Domain) as the extension of your domain name, i.e. www.xyz.com.au instead of www.xyz.com. This kind of domain name will immediately lets the visitors know the target traffic and the location of corresponding office of the website. However, don’t go for cctld if you are managing an MNC. At best, you can register similar cctld and redirect the users to the main site with .com extension.
2. Always prefer short domain name instead of a bigger one, as the shorter ones are easier to remember. The operating principle is KISS (Keep It Short and Simple).
3. The domain name should be relevant to your business. For instance, if Fred Motors is selling cars, no point in having www.fredbikes.com.au as the domain name. Instead, it should be www.fredmotors.com.au or www.fredcars.com.au or www.fredmotorcars.com.au.
4. Don’t forget to include keywords in the domain name. Search engines just love keywords in the domain name itself, and accord highest priority to the domain name with keywords. Though having company name in the domain name seems the obvious choice, but if the domain is not available, it could be a blessing in disguise, as you can easily choose a combination of keywords for your domain name.
5. Avoid hyphens in the domain name as far as possible. However, if the non-hyphenated preferred domain name is not available and the hyphenated one is available, don’t’ hesitate in buying the hyphenated one, as the Search Engines are not allergic to hyphenated domain names.